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New Instagram Update Announced


September 3, 2015

Instagram’s update eliminated the square, making it now possible to post pictures of many more sizes. Previously providing an organized appearance on the app, the change to the square allows both users and advertisers to post pictures without having to crop or use additional apps to resize their photos.

Advertisers welcomed the flexibility and freedom that the update offered. However, some critics claim that this new flexibility may cause advertisers to become “lazy” by posting pictures that are applicable to various social platforms instead of tailoring pictures for Instagram.

While some users and advertisers are more than happy with the update, some are disgruntled by the change as well. Comparing it to Twitter’s 140 characters limit or Snapchat’s disappearing photos, users miss the organization that the square provided.

Instagram’s blog explained the change, as well as the company’s somewhat reluctant feelings on the change: “The square format has been and always will be part of who we are. That said, the visual story you’re trying to tell should always come first, and we want to make it simple and fun for you to share moments just the way you want to.”

Read more here.