PRINCETON PARTNERS WINS COMMUNICATOR AWARD FOR FINDJERSEYFRESH.COM WEBSITE DESIGN
Princeton Partners, an integrated brand marketing agency (princetonpartners.com), has earned the Award of Distinction from the Communicator Awards in the General-Government Category for its website redesign of the New Jersey Department of Agriculture’s consumer portal, FindJerseyFresh.com. The Communicator Awards, presented by the Academy of Interactive & Visual Arts, is the leading international creative awards program honoring creative excellence for communication professionals. The website, launched last spring, serves as the hub for all things Jersey Fresh, directing consumers to farms and retailers that promote the brand, features unique recipe videos and other creative content.
The award-winning redesign of the FindJerseyFresh.com sets the tone for a new standard in official State of New Jersey consumer-branded websites. “We are honored that FindJerseyFresh.com rose above competition from around the world to be recognized with this award,” said New Jersey Secretary of Agriculture Douglas H. Fisher. “The Jersey Fresh marketing team had a clear vision for this site and Princeton Partners helped make this vision reality. I applaud the web design team at Princeton Partners and our staff, particularly Marketing Specialist Christine Fries, for their collaborative efforts and dedication to producing outstanding design and content to provide a best in class responsive website to help residents and visitors alike source and appreciate all that is Jersey Fresh.”