You can’t be successful in marketing, or in business, without giving your team and your clients a reason to believe in the mission, the plan and the people who are going to execute that plan. The same applies to most human endeavors like revitalizing a city.
Without the Christmas victory at the Battle of Trenton in 1776, referred to by historians as “the turning point of the Revolution,” there might not be a United States of America. That battle would not have been won without the bold leadership of George Washington and the courage of his small army of patriots. The three-pronged plan of attack was executed under the harshest of winter storm conditions which claimed two of his soldiers on the march south after crossing the Delaware River. Their total commitment to the cause of independence resulted in a major victory after successive retreats. This transformed a Congress, paralyzed by disunity and doubt, into unified believers, willing to finance Washington’s grueling, but ultimately successful, fight for independence.
Fast forward 240 years. Once again, Trenton is poised at a turning point, with many doubting that bold leadership can lead to transformation; but I am a believer. In its July 18th coverage of the introduction of new leadership for the Greater Trenton Initiative, The Trenton Times ran a headline that said “Group Hoping to Revitalize Trenton, Names Founding CEO.” (Note: the underline for emphasis is mine.) I attended that event at the headquarters of NJ Manufacturer’s Insurance and there was a lot more than “fingers-crossed” hope present. There was an excitement in the crowd of several hundred business and community leaders and plenty of reasons to believe in a transformed Trenton with a bright future. Here are five of them:
In realizing a victory some think impossible, George Sowa has another George to look up to for inspiration.
Pictured Above: Caren Franzini, Co-Chair of the Board of The Greater Trenton Initiative (GTI) introduces George Sowa as new CEO of GTI. Mayor Eric Jackson (to the left) spoke enthusiastically about Trenton’s future and GTI’s role in advancing economic development and job creation.
July 26, 2016
Written by Tom Sullivan
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