We don't just create value. We create lasting value.

Giving a maker of cool equipment an equally cool way to talk about it.

How a company with nine personalities found one voice.

How one pest control company was caught in the middle, until they found their center.

Re-establishing a university’s worth.

How we helped a giant bank become your local bank.

Freshening up a 30-year-old brand.

How a hospital’s image transformed from “trauma center” to “fully integrated health system.”

How a marketing campaign made a city healthier.

How a community hospital became a preferred healthcare destination.

How a college achieved five-year enrollment goals in 18 months.

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User generated, native content is the new Word of Mouth
User generated, native content is the new Word of Mouth

Pick up any marketing/advertising publication these days and you will find multiple articles talking about how everyone needs to switch to native advertising, and how to find ways to harness user generated content. Whether its serving a sponsored post in-stream, or leveraging a fashion bloggers Pinterest page, everyone is trying to find a way to get on the native advertising ….

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Proprietary Solutions

Gravitater

What is Gravitater? Gravitater is an advanced and proprietary content management/curation system that automates and monetizes a brand’s social and digital presence. Gravitater Delivers Highly-targeted organic and branded content to all screens, devices and social media pages, together …

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Wasabi 3D

What is Wasabi 3D? Wasabi 3D creates value for brands by generating a level of brand engagement that can’t be produced through traditional two-dimensional communications approaches: impression–based traditional advertising or digitally based advertising and social media. Their …

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Word of Mouth

“Princeton Partners has been a trusted business and marketing partner of Western’s for over 15 years, and they continue to make a tangible difference in our business. Their combination of business acumen and advertising creativity are essential to our success, evident by our lead generation gains.”

Tom Walters, Division President
Western Pest Services

“It has been a pleasure working with Princeton Partners on our recent campaign, which was research-driven and built on a deep understanding of our adult students. The campaign effectively differentiated the College from its core competitors and engaged the target audience in a powerful way that drove the results we had hoped for.”

John Thurber, Vice President of Public Affairs
Thomas Edison State College

“Princeton Partners has been a trusted and valuable resource. They’ve provided us with the strategic support, pro-active thinking and follow-through that we need to be successful. More than just an agency, they’ve been our partner as we’ve worked with internal stakeholders, external influencers, and a broad range of communication vehicles in a highly complex environment.”

Kara Bennorth, Senior VP of Marketing and Communications
Westchester Medical Center

“Princeton Partners worked with us to establish our now trademarked Travology™ concept, which accelerated our sales pipeline, improved our close rates and motivated our employees. They worked closely with us to deliver an umbrella theme and messaging that is completely unique and memorable in the industry.”

Pat Fragale, President
Directravel

“I had both the pleasure and privilege of having the Princeton Partners team guiding our strategic marketing efforts for many years. All the people at Princeton Partners have the same concerns and interest in their clients’ business as if it is their own company.”

Jay Costello, Vice President
Yale

“As part of a turnaround process, I had to completely rebuild the brand value of Greenfield as well as its customer satisfaction scores. Accordingly, I hired Princeton Partners to lead our brand rebuilding effort. Princeton Partners earned their seat at the table as true partners. Hiring Princeton Partners is one of the best investments I made as CEO of Greenfield Online.”

Al Angrisani, Former CEO of Greenfield Online
Greenfield Online

“Princeton Partners worked with us to develop a clear, consistent brand strategy for our cancer center that has increased positive awareness within our communities. Their focus and flexibility are only surpassed by the end product they deliver.”

Richard Mackesy, VP Strategic Planning and Business Development
Centra State

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